Bad Skin. My skin was terribly sun-damaged, aging fast, and I was spending a small fortune on fancy products with corresponding "day planners" trying to fix it. Nothing worked. l took matters into my own hands.

Innovation. I met a world authority on skin care who told me that to be effective a product had to penetrate the skin, not just sit on it. I learned that an acidic product could not sit on a shelf but, if made fresh, would fix my skin. So, we made Nouveau.